Methodology v1.0
The free score uses information available on your public website. Advanced checks are added when the data needed to run them is available.
Each completed check contributes to one of five categories. Critical access issues may limit the overall score.
90–100
80–89
70–79
60–69
40–59
0–39
It does not measure backlinks, third-party reviews, live citations, share of voice, or how often an answer engine recommends a brand. Those require provider data, a prompt set, locale and repeated measurement.